Phase 2

LEAD GENERATION AND NURTURING

BUILD YOUR NETWORK OF IDEAL PROSPECTS

Phase 2 helps businesses build trust with new prospects by starting conversations through LinkedIn and other outreach methods.

REAL TIME LINKEDIN NUMBERS SINCE WE STARTED

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Invites to connect:

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Connections made:

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Conversations started:

HOW WE HELP

HOW WE HELP

BENEFITS OF THE PHASE 2 SOLUTION

Build trust

Clients will buy from you once they trust that you can deliver what you say you can. This takes time, and often multiple touches. But the journey to building that trust has to start somewhere. Sharing your thoughts and insights over LinkedIn is a great way to begin that journey.

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Increase revenue

Not every conversation started will have an immediate need, but over time, they will ultimately lead to more sales. And you’ll start talking to some people that need your help right away.

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Save time

You should only spend your valuable time on those people who have already shown potential interest - rather than sending lots of cold emails, making unwanted calls, going to network events with the hope of meeting people or being on social media constantly. 15 minutes, once or twice a week, is all that you need.

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Save cost

We have a fixed monthly price package for you - rather than charging for on a cost-per-lead basis. We recognise that each conversation has a different value to you, and sometimes that value might not appear for a while. It’s the most cost-efficient way of generating business in the market today.

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Improve your business through data

By looking at all the response rates you will see which messages are resonating better than others. This invaluable feedback will help you take steps to improve your marketing, solution and approach. You’ll be solving the pain that your customers are really experiencing.

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Look to the future

As you build your network on LinkedIn, these people will stay with you - within a year, you may have 5000+ new connections. You will recognise the long-term value of this network as you grow your business and develop your career.

SUCCESS STORIES

TESTIMONIALS

PACKAGES

Solo

  • Target over 10,000 prospects in a year
  • Messaging tailored to specific groups
  • Contact via LinkedIn and Email
  • Quarterly content review
  • Quarterly nurturing of contacts
  • Account management

Corporate

  • Up to 3 accounts to target over 20,000 prospects in a year
  • Campaign strategy and year long plan
  • Messaging tailored to specific groups
  • Contact via LinkedIn, inMail and Email
  • Monthly content review
  • Monthly nurturing of contacts
  • Sync with CRM
  • Content promotion
  • Account management

Corporate +

  • As with Corporate plus:
  • Part-time junior sales person
  • This person responds to inbound messages and continues the conversation
  • Qualifies the lead and nurtures them until they (or you) are ready to engage

USEFUL TOOLS

CLICK HERE TO TAKE OUR QUIZ: IS LINKEDIN RIGHT FOR YOU

INDUSTRY ANALYSIS

CLICK HERE TO GET OUR LINKEDIN LEAD ANALYSIS SHEET

WHAT TO DO IF YOU'RE LIMITED?

HERE IS WHAT YOU CAN DO ABOUT IT

ABOUT US

FAQs

There are others that can run LinkedIn campaigns for you. And you can run LinkedIn campaigns yourself as well.  What makes Phase 2 different is that we know what messages resonate best – there’s a style of writing for LinkedIn and over the years, our copywriters have nailed it.

We use data to validate how we’re doing and there’s a portal allowing clients to login and manage the system themselves if they prefer.

No, you will not be thrown in jail for this. 

It’s against LinkedIn’s terms of service though, as they prefer you to only connect with people you already know. But we think that this makes selling difficult. So, we make sure we keep your profile under their radar. We don’t use easily spottable software such as Chrome extensions and you’ll appear to be accessing Linkedin from your home country, rather than an overseas IP address.

No, we don’t allow you to send more than around 100 invites a day and we encourage you not to send messages too often to the same people. No-one likes being pestered so we keep the messages spaced out and as non-salesy as possible. 

No, and anyone that says they can, is lying to you. Our team come to work every day guaranteeing that they’ll work hard and try their best. Our systems will invite the right number of people and send them the correct messages. Results will come – but we can’t guarantee when or how many.

Unfortunately, it would be far too complex to work out. Success is different for every client and we don’t want to spend half the time calculating what counts and what doesn’t. Instead, we’ve set our fees to be as low as possible. Are we still incentivised? Yes – we want clients to be successful for a simple reason – they stay as clients and tell their friends. 

While we have a wide range of industry expertise, our skill lies in making sure that your messages are written in a way that is most likely to resonate – being clear about who you help and how you help them, without being too salesy. 

Let’s have a call to discuss that.  But here are some key questions – do you have a reasonably large number of people who are potential customers (something like 2000+ companies or 5000+ individuals)? Are they on LinkedIn? (there are 25m accounts in the UK, but certain people aren’t big users – think those that work in shops, on factories, in hospitals, rather than in offices). If yes, then great, we should speak.

Yes. Data protection and data privacy is a big thing and you can’t spam people. You need to contact folks in the right way and use their data correctly. We will guide you on this process.

No. The price we quote at the start is what you pay. No extra charges for the service, for technology, for reports or for qualified leads. Everything is included – no surprises.

Yes.  You can see how things are doing as often as you like, by logging into our portal. And we’ll have a monthly call to discuss things.

Yes. You know your business far better than we do, so we ask you review and approve the messaging – especially if you are in a regulated industry where marketing messages are controlled. 

We will be syncing your LinkedIn account to our systems, so all the invites and messages will come from you to your clients. This means it you starting the conversation with them, not us. It means it’s your account that benefits from an increase in connections, not ours. You will be fully in control and growing your network every day. 

CONTACT US

CONTACT US

BOOK A CALL NOW TO SEE IF
WE ARE THE RIGHT FIT FOR
YOU

LINKEDIN

IF YOU'RE NOT READY TO
BOOK A CALL JUST YET, WHY
NOT FOLLOW US ON
LINKEDIN?

We frequently share tips on sales and help you understand lead generation. Follow Phase 2 on LinkedIn:

ABOUT US

Phase 2 is headquartered in London and has been trading since 2018. 
We specialise in using LinkedIn to help start conversations for our clients. 

Our clients are across many vertical sectors and sizes, but typically are smaller entrepreneurial companies, run by people who have to both find new clients and deliver on the solution. 

Phase 2 prides itself on a clear focus on return on investment. If our clients aren’t getting the returns they need, and we can’t improve it, then we stop. No questions asked.